Philosophy

The Illini Radio Group is composed of Mix 94.5, WIXY 100.3, Rewind 92.5, WYXY Classic 99.1, Pure Oldies 97.9, Extra 92.1, and Hits 99.7  We provide professionally produced, compelling consumer-driven platforms to entertain and inform the greatest number of 18-64 year-old adults in this area.

Our job is to be a valuable marketing resource to our clients, through honest and professional business practices. Our goal is to gain long term, mutually profitable relationships.

Our radio stations offer clear, strong signals, exclusive local programming, a robust loyal listening audience, and an event marketing department that connects our clients with our audience in person at more than 50 events each year. We also offer robust digital marketing opportunities made to work in concert with your radio schedule.

We provide customized marketing solutions. We believe every client deserves an idea that is complete with strategies unique to their needs.

Additionally, we are an amplified voice of our community providing critical information and locally driven support. We have an obligation to be a positive impact to the area we serve and use our resources to make a difference in the lives of the citizens of this community.

Radio works.

Contact us today so that we can start working for you.